MISSION STATEMENT

The Insider Mag is a traveler’s magazine that has been in existence since 1985. It provides readers with in-depth articles, interviews, insights into travel, culture, arts, business, fashion, dining, hospitality, entertainment, civic leaders, communities and history in the world. Our primary focus is a well-written, researched, informative and entertaining story. Our readership demographic is targeted to travelers who are for the most part, in the middle-to-upper income levels of all ages and who fall into a $50,000 plus demographic. We speak directly to our reader’s needs and deliver what is important to them: travel, adventure, technology, careers, social issues, entertainment, outstanding quality and values in products and services. We stand out as an honest resource of genuine quality and integrity in today’s varied scope of journalism. The Insider Mag speaks for our readers and the world in which we live.

DISTRIBUTION The primary distribution outlet for The Insider Mag are airports in the United States; English speaking outlets in Paris, France; and inserts in newspapers in the United States. We offer advertisers a breakthrough opportunity to get your message across to this unique consumer. Our circulation is a minimum of 500,000. The Inside Mag is also available for download and purchase through MAGSTER.COM and from the Apple Magazine Newsstand.

DEMOGRAPHIC The Insider Mag was created to inspire and appeal to the sophisticated, educated traveler/consumer in a meaningful and entertaining way. We reach our focused demographic through our targeted distribution outlets as mentioned above. Our readers are primarily women, yet discerning men will equally read our pages. Our readers look to The Insider Mag as a resource to learn about where to shop, dine, vacation, and be entertained.

Obtain The Insider Mag three ways: • At airports across the United States • As a single issue- $2.95 • One Year Subscription (four issues) - $12.00

You may purchase a single issue or subscribe by contacting The Insider Mag Attn: Subscription 507 W. Davis Street, Suite 2, Dallas, Texas 75208

PRINT ADVERTISING DEADLINES

Space Close date- deadline for ad buys without print-ready files.

Material Close date- deadline for ad buys with print-ready files. We have ad designers on staff who can design your print advertisement for $250-$300 per ad. Please refer to “space close date” if you would like to take advantage of our ad design services.

Issue Space Close

Spring: March 15

Summer June 15

Fall: October 15

Winter: December 15

Material Close

Spring: February 5

Summer: April 5

Fall: August 5

Winter: November 5

PRINT ADVERTISING RATES (NET) Front cover inside and Last page cover rates Premium Placement: Inside Front Cover, Inside Back Cover, Outside Back Cover is subject to an additional 25% placement fee. All rates are per ad/per issue rates. Payment is due at the time of signing unless otherwise approved in writing.

Half year (2 issues) Full page $38,950 or Full year (4 issues) $77,900

Half year – ½ page $29,000 or Full year – ½ page $58,000

Half year - 1/4 page: $24,000 or Full year $48,000

Special Positioning:

• 2nd & 4th covers - 25% premium

• 3rd cover and opposite TOC - 15% premium

• A second-year rate guarantee will be applied to a one-year advertising commitment.

• Ad rates are based on a single spot purchased and special discounts will apply.

*WEB PACKAGES: We offer web and print advertising packages based on your advertising buy and event sponsorships.

AD SUBMISSION ARTWORK REQUIREMENTS:

We work on a MAC platform and accept the following file types in order of preference: (NOTE: all images must be CMYK and at least 300 DPI at 100% and all fonts must be embedded, outlined or included)

Press Ready PDF must be Press Resolution, CMYK and have all fonts and images embedded

300 DPI CMYK TIFF MECHANICAL SPECIFICATIONS

Full Page Live Area: 7.00” x 8.50”

Half Page Horiz: 7.00” x 4.25”

Half Page Vert: 3.50” x 8.50”

Quarter Page: 3.50” x 4.25”

Website Advertising Specs

Header and Footer Banner Ads- (two per page) 730 x 92

Right Side Ad- 220 x 110

Footer Flash Ad- To participate in this ad space, we require a logo, a photo, and a URL from the sponsor. Delivery- Ads may be submitted via email to:

rita@theinsidermag.com

Regardless of delivery method, all creative materials must be received by due date.

File Format- We prefer .pdf files with contact proof. We also accept high resolution formats such as .eps and .jpg. Please submit all fonts. Once delivered, all ads are considered final. We cannot assume any liability.

THANK YOU FOR YOUR CONSIDERATION